PALM BEACH INTERNATIONAL AIRPORT AND JETBLUE AIRWAYS TODAY ANNOUNCE INAGURAL DAILY, NON-STOP SERVICE

01/12/2012

PALM BEACH INTERNATIONAL AIRPORT AND JETBLUE AIRWAYS TODAY ANNOUNCE INAGURAL DAILY, NON-STOP SERVICE BETWEEN HARTFORD AND THE PALM BEACHES


WEST PALM BEACH, Fla (January 12, 2012) - Palm Beach International Airport's (PBIA) first nonstop daily flight between Hartford, Conn. and West Palm Beach via JetBlue Airways takes off today from Hartford-Springfield's Bradley International Airport (BDL) at 6 p.m., arriving at 9:02 p.m. Flights are on sale today through January 13, 2012 for as low as $104 each way for travel between January 26 and February 15, 2012.


The new service will bring an additional 55,000 airline seats into Palm Beach County annually, resulting in approximately 30,000 hotel room nights sold to thousands of new visitors. Direct visitor spending from this service is conservatively estimated to bring an additional $8 million dollars into the local economy.


"The commencement of this new daily service to Hartford emphasizes the confidence our airline partners see in our destination and an interest in the destination among travelers," said Palm Beach County Director of Airports Bruce Pelly. "We are thrilled to be welcoming passengers from Hartford and are confident they will be satisfied with this new JetBlue flight into PBIA."


"The launch of this inaugural flight from Hartford is the opportune time for our friends in Connecticut to experience The Palm Beaches during one of the best times of the year to visit," said Palm Beach County Convention and Visitor's Bureau President and CEO Jorge Pesquera. "With the commencement of equestrian and polo season, an abundance of art and antique shows and more than 170 public and private golf courses, there is much more to our destination than just beautiful beaches and warm temperatures and now is the perfect time to take advantage of the introductory offers."


"West Palm Beach is an important market for JetBlue, and has seen impressive growth over the past year," said John Checketts, director of route planning for JetBlue Airways. "We continue to add more service and more seats, including our recently announced West Palm Beach to San Juan Puerto Rico service. Our value product resonates well within the community and we're happy to continue growing."


JetBlue's new service will operate with the airline's 150-passenger Airbus A320, offering customers roomy leather seats, free snacks, and more than 100 channels of live satellite programming on personal seatback TVs. Flights depart PBIA at 2:30 p.m., scheduled to arrive at BDL at 5:16 p.m. and depart BDL at 6 p.m., arriving at PBIA at 9:02 p.m., each day.


About Palm Beach County Convention and Visitors Bureau:

The Palm Beach County Convention and Visitors Bureau is the official destination marketing organization for Palm Beach County, Fla. Tourism is among Palm Beach County's major industries generating a direct annual economic impact of $2.8 billion in the local economy, producing $23 million dollars in bed-tax revenue and lodging sales of approximately $623 million.


About JetBlue Airways

JetBlue is known for its award-winning service and free TV as much as its low fares, offering the most legroom in coach of any U.S. airline (based on average fleet-wide seat pitch) and super-spacious Even More Legroom seats. JetBlue is also America's first and only airline to offer its own Customer Bill of Rights,


with meaningful and specific compensation for customers inconvenienced by service disruptions within JetBlue's control. Visit www.jetblue.com/promise for details. JetBlue serves 70 cities with 650 daily flights and later this year plans to introduce service to Dallas/Fort Worth. With JetBlue, all seats are assigned, all fares are one-way, and an overnight stay is never required. For information or reservations call 1-800-JET-BLUE (1-800-538-2583), TTY/TDD 1-800-336-5530, 1-801-365-2583, or visit www.jetblue.com.


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Media Contact:

Carli Smith/Palm Beach CVB Maria Hayworth/Hayworth Creative PR


csmith@PalmBeachFl.com/561-233-3030 maria@hayworthcreative.com/386-677-7000


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