THE PALM BEACHES DESIGNATED OFFICIAL FLORIDA TRAIL GATEWAY COMMUNITY

02/03/2011
The Palm Beaches Designated Official Florida Trail Gateway Community
PALM BEACH COUNTY, Fla. (Feb. 10, 2011) - Executives from the Florida Trails Association, Palm Beach Tourist
Development Council, and Palm Beach County Convention & Visitors Bureau (CVB), as well as county and city
officials, were on hand on Saturday, Feb. 5, 2011, for the unveiling of the official signage at the Riverbend Park in
Jupiter, Fla. designating The Palm Beaches an official Florida Trail Gateway Community. The Palm Beaches is one
of only 14 areas in Florida to carry the designation, which is awarded by the Florida Trail Association. With the
recognition comes additional support from the Florida Trail Association to encourage visitors to plan their Florida
trail experience using the designated community's hotels, restaurants, shops, in-town amenities, and other local
ecotourism attractions.
"This designation is a tremendous asset for our destination," stated CVB President and CEO Jorge Pesquera. "In
addition to our 47 miles of pristine coastline, and the gateway to The Florida Everglades, we offer limitless naturebased activities and experiences for visitors to enjoy. This designation helps throw a spotlight on The Palm
Beaches as a prime location for exploring Florida's great outdoors."
According to VISIT FLORIDA research, nearly 70 percent of visitors to the sunshine state included a nature-based
activity as part of their vacation in 2010, which was up more than 11 percent from the previous year.
The 1400-mile Florida Trail, which is one of 11 national scenic trails in the country, runs through the Northeast
Everglades Natural Area (NENA) and the Lake Okeechobee Scenic Trail in Palm Beach County. The Florida Trail
intersects with NENA at several locations, including: Lake Okeechobee Scenic Trail, DuPuis Management Area, J.W.
Corbett Wildlife Management Area, Hungryland Wildlife Management Area, Loxahatchee Slough Natural Area,
Cypress Creek Natural Area, and Riverbend Park. Also located within The Palm Beaches, the town of Pahokee sits
along the Lake Okeechobee Scenic Trail and is another Florida Trail Gateway Community.
Rich with exotic wildlife, natural treasures, and recreational activities, The Palm Beaches is an ideal location to
explore Florida's natural wonders. From hiking and biking to paddling and riding, the area offers an activity for any
age or skill level. Visit PalmBeachFl.com/eco-adventures for a complete listing of eco-adventures in The Palm
Beaches. For additional information on the Florida Trail Association, visit FloridaTrail.org.
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Media Contact:
Carli Smith Maria Hayworth/Hayworth Creative PR
csmith@PalmBeachFl.com/561-233-3030 maria@hayworthcreative.com/386-677-7000
About Palm Beach County Convention and Visitors Bureau
The Palm Beach County Convention and Visitors Bureau is the official destination marketing organization for Palm
Beach County, Fla. Tourism is among Palm Beach County's major industries generating a direct annual economic
impact of $2.8 billion in the local economy, producing $23 million dollars in bed-tax revenue and lodging sales of
approximately $623 million.
1555 Palm Beach Lakes Boulevard, Suite 800, West Palm Beach, Florida 33401
561.233.3000 FAX 561.233.3009
WEBSITE MEDIA CENTER: PalmBeachFL.com