WestJet launches seasonal non-stop service between Toronto and The Palm Beaches

11/13/2015

MEDIA CONTACTS:
Ashley Svarney
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Discover The Palm Beaches
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Office: 561-233-3030
Cell: 954-592-6683

Kayla Lynskey
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Development Counsellors International
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212-444-7199

WestJet launches seasonal non-stop service between Toronto and The Palm Beaches beginning December 11, 2015
New flights offer an easy escape for Canadians this winter to South Florida

WEST PALM BEACH, Fla. (November 13, 2015) - This winter travel season, Canadians can escape to warmer climes in The Palm Beaches as WestJet returns to South Florida with its non-stop seasonal service between Toronto Pearson International Airport (YYZ) and Palm Beach International Airport (PBI) beginning December 11, 2015. Flights will be offered twice weekly, Fridays and Mondays.

"The Palm Beaches are the best way to experience Florida, especially in the winter months," said Jorge Pesquera, president and CEO of Discover The Palm Beaches. "Spanning 47 miles of pristine beaches that stretch from the vibrant city of Boca Raton in the south to the eco-adventure town of Jupiter in the north, Canadians choose to return to our destination, because we offer the widest variety of best-in-class, authentic Florida experiences. These include beachside and seaside attractions, rich culture and history, a relaxed lifestyle, a celebrated culinary community, and a dynamic urban and nightlife scene."

A recent study by Brand USA revealed that Canadians desire five key experiences on a U.S. vacation - i) beaches and seaside attractions, ii) culture and history, iii) local lifestyle, iv) dining/gastronomy and v) urban attractions/nightlife. The Palm Beaches meet each of these requirements and more, offering 15 distinct locales, 47 miles of pristine beaches, 200 cultural venues, countless restaurants and nightlife opportunities, all paired with world-class golf, shopping and outdoor adventures.

According to VISIT FLORIDA, the state's tourism marketing organization, an estimated 3.8 million Canadian tourists traveled to Florida in 2014. In the same year, more than 360,000 Canadians spent an estimated $470 million dollars and stayed 343,000 hotel room nights in The Palm Beaches alone.

This reinstated air service from WestJet offers non-stop travel to The Palm Beaches through PBI. Ranked as one of the most convenient, stress-free airports in the United States, PBI is located 2.5 miles from the destination's best beaches, along with premier attractions, resorts and thriving downtown districts.

A selection of unique experiences within Palm Beach County that await Canadian Visitors include:

Beaches and Seaside Attractions
The Palm Beaches boast excellent conditions for swimming, diving, snorkeling and a diverse range of water sport activities/excursions along its 47 miles of beaches, rivers, lakes and Intracoastal Waterways, due to the destination's unique proximity to the Gulf Stream. Peanut Island, located at the mouth of Lake Worth Inlet, ranks among the 12-best snorkeling spots in the U.S., according to a recent Yahoo! Travel article.

Blue Heron Fleet LLC
Delivering family fun for more than 50 years, Blue Heron Fleet LLC offers some of the largest and most comfortable fishing vessels available in The Palm Beaches. Excellent fishing year-round can be experienced from the comforts of cushioned seating at both of the company's Jupiter and Riviera Beach locations.

Blueline Surf & Paddle Company
Blueline Surf & Paddle Co. in Jupiter specializes in "anything water," including standup paddle boarding, surfing and kayaking, and even paddle board yoga led by certified instructors.

John D. MacArthur Beach State Park
Established in 1989, this Park is the only state park within Palm Beach County. Explore the natural habitats of coastal wildlife on organized nature walks, or engage in many of the educational programs it offers on site. Snorkeling and swimming are just a few of the aquatic activities available at the park. Kayak rentals are also available.

Loggerhead Marinelife Center
Loggerhead Marinelife Center is an ocean conservation organization and sea turtle hospital located adjacent to Juno Beach, one of the most densely-nested sea turtle nesting beaches in the world. The Center serves as a sea turtle rehabilitation hospital, with staff leading specialty tours to see these gentle giants nest between April and October each year.

Palm Beach Eco Tours
Palm Beach Eco Tours offers handicap-accessible fishing charters, evening cruises, snorkeling adventures and camps. Its vessel, the Thea Marie, has been custom-designed with a loading ramp, bathroom and rounded sides to accommodate wheelchairs. Its electric snorkeling Sea Spis are driven and controlled by hand, providing a view of the underwater world while cruising around Peanut Island. Kayaking, paddle-boarding and sailing activities are also available.

Phil Foster Park Underwater Snorkel Trail
The Blue Heron Bridge area at Phil Foster Park in Riviera Beach is internationally recognized for its abundance of unique marine life. The Underwater Snorkel Trail, made of limestone boulders and prefabricated reef modules, spans a two-acre area in six to 10-feet of water alongside the bridge, where squid, octopus, spotted rays and starfish are regularly seen. Snorkelers have easy access from the Park's shoreline, and parking is free.

Visit Palm Beach
As the premier provider of recreational activities, tours, excursions and events in Palm Beach, Visit Palm Beach offers daily catamaran sightseeing, sunset and specialty sailing cruises, parasailing, jet skis, kayaks, paddle boards, snorkeling, Peanut Island adventures, biking, history and nature tours, and more.

Culture and History
In 1893, Henry M. Flagler connected his railroad from the northern United States to South Florida and declared Palm Beach as a "veritable paradise." Soon after, America's First Resort Destination® was born when Flagler opened what would become known as The Breakers - now a legendary, five star resort. Today, the destination's is regarded as Florida's Cultural Capital®, where time-honored history and culture can be explored at more than 200 museums, theaters, arts centers and other venues located throughout the county.

Ann Norton Sculpture Gardens
The Ann Norton Sculpture Gardens were once the former residence of sculptor Ann Weaver Norton, and they now house her works of art. More than 100 works by the artist, including nine monumental sculptures, are displayed throughout the house, studio and gardens. The Gardens were designed by Ann Norton and Sir Peter Smithers. The largest tract of garden contains great brick sculptures designed in a natural style.

Flagler Museum
Take a trip back in time with a visit to Whitehall, Henry Flagler's Gilded Age winter estate located on the island of Palm Beach. View exhibits on the history of Henry Flagler's life and career. Explore Flagler Kenan Pavilion, designed in the style of a 19th century Beaux Arts railway palace, which houses Henry Flagler's private railcar. Discover the Museum's temporary exhibit gallery, which features materials on topics related to Florida history and America's Gilded Age. Guided tours, printed self-guided brochures and the Flagler Museum Audio Tour are available, and are included with Museum admission.

Jupiter Inlet Lighthouse and Museum
Jupiter Inlet Lighthouse and Museum offers guided tours of the circa 1860 landmark Jupiter Light. Wander through the waterfront History Museum located in the restored WWII Naval housing quarters building. Outside, visit the Lighthouse Keeper's Workshop, Tindall Pioneer Homestead and Seminole Chickee.

Kravis Center for the Performing Arts
Offering performances from classical to the cutting-edge, including ballet, pop, jazz, Broadway, opera and more, The Kravis Center is one of the premier performing arts centers in the Southeast. True to the spirit in which it was created, the Center is expanding programming by initiating projects on local, national and international levels. This winter, guests can enjoy concerts by award-winning artists Patti LaBelle and Neil Sedaka, as well as magic and comedy duo Penn & Teller; theatrical productions such as Blue Man Group, 42nd Street, and The Producers; and renowned classical performances from the Munich Symphony Orchestra, the Miami City Ballet, and the Palm Beach Opera.

Loxahatchee Everglades Tours, Inc.
Take an airboat tour into Florida's iconic Everglades and glide over a "River of Grass" while learning about its wildlife and vegetation along the way. Daily tours depart hourly, beginning at
10 a.m. through 4 p.m.

The Wick Theatre & Costume Museum
The Wick Theatre presents spectacular musicals ranging from timeless classics to new stage shows throughout the year. The Costume Museum at the Wick Theatre is an astounding exhibit of the finest costumes ever brought to the Broadway stage by the most honored and respected designers in the history of the American Musical Theatre. This incredible venue houses a collection of original costumes from more than 35 Broadway productions and revivals.

Worth Avenue
Once home to pioneer developer Addison Mizner, Worth Avenue is one of the most beautifully- designed and luxurious shopping venues in the United States. Stroll the avenue to take in its rich atmosphere rich with old-world-charm and historical glamour. Wander in and out of boutiques that offer both resort and designer fashion, accessories, gifts, art, antiques, fine and casual dining as well as home furnishings.

Local Lifestyle
The Palm Beaches consist of 38 unique cities and towns, each one offering distinct experiences, cultures and events, including world-class sports, art festivals and musical performances.

• Winter Equestrian Capital of The World
The Palm Beaches' western community of Wellington is one of the top three places on the globe for polo and equestrian activity. The International Polo Club Palm Beach attracts elite polo players and equestrian enthusiasts from 40 countries and 49 states, and hosts more than 200 matches almost daily. Every Sunday during season, which is from January to April, its Champagne Brunch experience becomes the epicenter of social activity. Down the road at the Palm Beach International Equestrian Center, more than 250,000 spectators attend the annual Winter Equestrian Festival, the largest and longest-running circuit in horse sport where over 6,500 horses compete throughout the 12-week show.

National Croquet Center
Learn to play croquet at The National Croquet Center, the largest croquet complex in the world. This easily-learned sport combines intense competition, strategic planning and raucous laughter. Free lessons are available every Saturday morning at 10 a.m. for beginners.

Delray Beach Open
The world's only 10-day ATP Champions Tour & ATP World Tour event welcomes more than 50,000 spectators and hosts more than 10 hospitality and amateur tennis events each year in Delray Beach. The 2016 Delray Beach Open will take place February 12 - 21, 2016.

Lake Worth Street Painting Festival
The streets come alive in downtown Lake Worth, as more than 400 artists use the pavement as canvas. The Lake Worth Street Painting Festival transforms the area into a temporary outdoor museum of original art and masterpiece reproductions. Next year's event will take place February 20 - 21, 2016.

The Honda Classic
The Honda Classic brings the world's best PGA Tour players to The Palm Beaches, annually, in February. The event provides a week of entertainment for the entire community, with a greater goal of supporting South Florida charities through the Children's Healthcare Charity, Inc. The 2016 Honda Classic will take place February 22 - 28, 2016.

Spring Training Baseball: Miami Marlins/ St. Louis Cardinals
Roger Dean Stadium welcomes the St. Louis Cardinals and the Miami Marlins for Spring Training in 2016. Watch daily training games from a luxury sky-box or in permanent seating, March through April. The baseball action continues through the summer, when resident Florida State League teams, the Jupiter Hammerheads and the Palm Beach Cardinals, take the field.

Dining/Gastronomy
With more than 2,000 dining venues, The Palm Beaches are home to a thriving culinary scene. Visitors can find indulgent cuisine from around the globe in this dining mecca. Award-winning chefs craft innovative dishes to tempt taste buds in an abundant array of diverse gastronomic offerings.

Swank Table Farm Style Events: Select dates beginning from December 6, 2015 - April 24, 2016 Swank Farms is a hydroponic, all natural farm, offering high-quality produce free of pesticides, fungicides and herbicides to nearly every farm-to-table restaurant in South Florida for the past 13 years. It also hosts eight "Swank Table" al fresco dinners in its own fields of green, with local and nationally known chefs who create multi-course meals in collaboration with local farmers, ranchers, artisanal producers, micro-brewers and organic wine makers.

Palm Beach Food & Wine Festival: December 10 - 13, 2015
Indulge in exquisite fare from master and celebrity chefs during the ninth annual Palm Beach Food & Wine Festival. Expect specialty Chef Talk discussions and a chef volleyball game, intimate and lively dinners, book signings, as well as an evening of wine tastings, cocktails and karaoke. Some of this year's featured chefs include Robert Irvine, Marc Murphy, Christina Tosi and Johnny Iuzzini, as well as The Palm Beaches' favorites Clay Conley, Tim Lipman, Sean Brasel, Tory Martindale, Lindsay Autry and Aaron Black.

Delray Beach Garlic Festival: January 29 - 31, 2016
Now in its 17th year, the Garlic Festival celebrates all things garlic, from the numerous health benefits to the many culinary possibilities. The event features a Garlic Chef cooking competition, live entertainment, unique vendors and tons of tasty finds. The Garlic Fest has been featured on the Food Network and in countless national newspapers and magazines. Come enjoy "The Best Stinkin' Party in Town."

Delray Beach Bacon & Bourbon Fest: March 18 - 19, 2016
The Delray Beach Bacon & Bourbon Festival shines a loving light on one of the most flavorful foods: bacon, and the quintessential American liquor: bourbon. In its second year, the Festival returns with an expanded menu of pork and bacon-related dishes, ranging from new American cuisine and farm-to-table to old-fashioned comfort foods. Pairing seminars and a Texas Hold'em Tournament are also new additions to this year's event.

Boca Bacchanal: April 8 - 9, 2016
This festive weekend celebrates the appreciation of wine and food. Every year, Boca Bacchanal brings together world-class chefs and vintners, while offering their finest specialties. Boca Bacchanal supports the heritage education and historic preservation programs of the Boca Raton Historical Society & Museum.

New Restaurant Openings

CHEZ L'ÉPICIER RESTAURANT
Renowned French-Canadian Chef Laurent Godbout and his wife, Véronique Deneault, recently opened a second location of their acclaimed Montreal restaurant. The award-winning chef offers French Canadian Cuisine in a laid-back atmosphere on Palm Beach Island.

Cooklyn NYC Comes to Palm Beach
This Brooklyn inspired, New American eatery will be making its second home in the Esplanade at 150 Worth Avenue this November with an open air lay-out, fresh crudo bar and specialty item marketplace. The new restaurant will feature Chef and Owner Anthony ("Theo") Theocarapoulos and his unique style, which combines his Mediterranean roots with an Asian influence.

City Tap House
City Tap House, a popular destination for fine craft beer and food, will open a new location in CityPlace in early 2016. The new West Palm Beach restaurant will feature a rotating menu of more than 100 craft beers, sourcing its libations from Florida's growing brewery scene, as well as the finest Regional American craft breweries and top European stalwarts.

Grato
In December 2015, the James Beard Award-nominated chef Clay Conley and partners Sam Slattery and Piper Quinn will open Grato, a modern Italian trattoria in West Palm Beach. The trio operate the highly acclaimed Buccan, along with Imoto and the Sandwich Shop in Palm Beach. Travel + Leisure called Buccan "the restaurant that kicked off the local culinary revolution." Grato, which means "grateful" in Italian, will seat 150 in a clean, open space, with large windows, rustic wood beams, Carrara marble and poured concrete floors. The restaurant will offer an approachable menu and ambiance geared toward families, as well urban professionals, with fresh house-made pastas, a variety of rotisserie items, hearty salads and artisanal flatbreads. An open kitchen with a wood-fire oven will add to the warmth, and provide an entertaining focal point.

The Regional Kitchen and Public House
The new concept of this restaurant, set to open in fall 2016, is of "sustainable cuisine." Owner Thierry Beaud plans to have an open-pantry kitchen, serving menu items created from the finest locally-sourced foods, plus a vibrant bar and lounge area designed to create a very intimate ambiance. The menu will focus on American regional cuisine, and consciously sourced ingredients.

Urban Attractions/Nightlight
From live music and rooftop bars to free waterfront family movie nights and evening street festivals, the districts light up at night with a wide-range of entertainment options for couples, singles and families.

Downtown Delray Beach
Named "America's Most Fun Small Town" by USA Today/Rand McNally, Delray Beach boasts a vibrant, bustling art scene in its trendy downtown. Nearly 30 galleries, an artist's alley and entertainment centers are clustered among boutiques, nightclubs and more than 100 bars and restaurants along Atlantic Avenue and Pineapple Grove.

Downtown West Palm Beach
Downtown West Palm Beach's Clematis Street, Waterfront Commons and CityPlace showcase free live music, outdoor events and street parties throughout the week, all connected by a free trolley. The city is defined by its dynamic blend of specialty shops, spas, art galleries and homegrown retailers with urban appeal. These are mixed among dozens of high-energy dining and nightlife options, from unique gastropubs to acclaimed restaurants.

• Jupiter Nightlife
Jupiter pairs waterfront dining and live music with unbeatable happy hour specials at various open-air restaurants, including Guanabanas and Square Grouper. The recently opened Harbourside Place has created a waterfront downtown center that offers shopping, dining, luxury hotel accommodations, entertainment and boating all in one location. The town offers a tropical climate and authentic "small town" appeal.

Mizner Park in Boca Raton
Shop, dine and then unwind in a resort-like atmosphere at Mizner Park in Boca Raton. The shopping center features unique boutiques and sumptuous eateries, along with energizing music and inspiring art at an art museum, luxury cinema and outdoor amphitheater.

About the Discover The Palm Beaches
Discover The Palm Beaches, formerly the Palm Beach County Convention and Visitors Bureau, is the official tourism marketing corporation that promotes the collection of 38 cities and towns and 15 tourism districts, commonly referred to as The Palm Beaches, Florida. Tourism is among Palm Beach County's major industries. It generates an annual economic impact of $7.3 billion in the local economy, produces $42 million in bed-tax revenue and lodging sales of approximately $623 million and supports more than 63,000 jobs.

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